Hepsiburada.com’s sale of 25% shareholding to The Abraaj Group

In February 2015, hepsiburada.com, Turkey’s and CEE’s largest e-commerce company announced the completion of the sale of 25% of shareholding to The Abraaj Group, a leading private equity fund with USD 7.5 billion of assets under management operating in Asia, Africa, Latin America, the Middle East and Turkey. The Abraaj Group paid a total consideration of USD 110 million for hepsiburada.com’s minority shareholding entering into the largest e-commerce transaction in Turkey by enterprise value and also marking the largest private equity investment in a Turkish online business. As a result of the transaction, the capital injection by The Abraaj Group will be used to finance the building of a new warehouse facility, establishment of the marketplace platform and operational expansion into different verticals.

Aventio (formerly the technology investment banking team at Odin Financial Advisors) acted as exclusive financial advisor to hepsiburada.com and its shareholders managing the sell-side process, assisting and advising in transaction structuring, preparation of hepsiburada.com’s and its subsidiaries’ detailed financial models, orchestration of due diligence, and leading the definitive transaction documentation negotiations. The sale was completed in four months since the retention of Aventio by hepsiburada.com’s shareholders.

Clienthepsiburada.comDateFebruary 2015